Product Engineering

Product engineering is our craft. It’s what we do and how we think. Learn more about how we integrate design, business, and technology to build great software together.

Software Development

App Usage Statistics 2022 that’ll Surprise You (Updated)

4 mins read
5 Jan, 2021

The number of smartphone users is exponentially growing. Yet, the users’ behavior with mobile apps is a mystery. We know users keep their mobile in proximity and check them often. However, a high percentage of these users are likely to unlock their smartphones without having any specific purpose in mind. Having opened the smartphone “appnostically,” […]

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Product Engineering

How to Estimate Custom Software Development Costs for your Projects?

9 mins read
14 Oct, 2020

Custom software has garnered more attention in recent years than off-the-shelf software. They are scalable, flexible, and offer a much more personalized experience. But, there is always confusion among CEOs and CTOs on the cost of custom software development? Here, we discuss different factors that can affect custom software development costs and the average price in the market.

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Software Development

21 Foolproof Ways To Optimize Checkout Page and Reduce Cart Abandonment

10 mins read
20 Aug, 2020

The checkout page is a critical junction of the customer journey. A strategically-built checkout page can boost the conversion rate and bring the cart abandonment rate down. This article gives you actionable tips and strategies to put things in order. We break down the four primary facets of a perfect checkout page- design, convenience, payment, and trust, and tell you can upgrade your checkout page for all the four departments.

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