MarTech

Optimize, accelerate, and automate marketing ops, at scale

We build MarTech solutions that aid your marketing efforts, providing automation, real-time insights and personalized tools to grow your business.

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Your trusted MarTech Development Partner

Legacy MarTech systems often struggle to keep pace with the ever-increasing demands of customer journey. The growing number and complexity of customer touchpoints, from social media to mobile apps, require agility and intelligence that older systems lack. Scaling existing MarTech platforms to accommodate rising demands can quickly become a complex and resource-intensive endeavor.

At Simform, we bridge these gaps by enabling unified, omnichannel customer experiences. Our team implements innovative technologies like marketing automation platforms (MAPs) to streamline workflows, automate repetitive tasks, and free your team to focus on strategic initiatives. We also integrate artificial intelligence for data-driven decision making and predictive marketing, helping substantially increase the return on your marketing efforts.

Simform’s capabilities

Marketing automation platforms

Our solutions help you to automate repetitive tasks and deliver personalized experiences that drive conversions and create lasting customer relationships.

By leveraging robust data pipelines and APIs, we automate workflows like triggered emails and personalized landing pages, while advanced analytics fuel smarter decision-making.

Marketing intelligence & analytics solutions

We utilize advanced data visualization tools to map customer behavior, and campaign performance to ultimately increase marketing ROI.

We employ advanced attribution models to accurately measure the impact of each marketing activity on your bottom line.

Content management system

With intuitive interfaces and advanced authoring tools, our custom CMS solutions streamline your content creation and publishing workflows, enabling efficient content management.

Additionally, we specialize in developing headless CMS solutions, facilitating omnichannel content distribution and personalization across multiple touchpoints, ensuring you can easily keep up with market trends.

Customer data platforms

Our experts seamlessly integrate CDP with your existing system allowing you to utilize data ingestion tools to gather customer information from various sources like CRM and loyalty programs.

By centralizing this data in a unified customer profile, we eliminate data silos and ensure data accuracy with MDM techniques.

Why Simform

With Simform, you can put together a perfect solution that accommodates your business objectives. We’ll help you realize the power of modular architecture, and achieve extraordinary success.

Martech expertise

Having worked with variety of Marketing and Advertising clients, we have a proven track record designing, migrating, and managing innovative CX solutions on the Azure cloud.

Agile approach

At Simform, we embrace an agile approach that enables us to adapt quickly and deliver solutions that consistently meet your changing requirements.

Continuous support

We provide continuous support throughout the entire lifecycle of your MarTech implementation to optimize and align your solutions with evolving business needs.

Intuitive user experience

We prioritize creating engaging and user-centric solutions that provide intuitive and personalized experiences across multiple touch points.

Secure and compliant

We focus on data protection and regulatory compliance, implementing robust security measures to ensure your software fares well against industry standards.

AI-powered solutions

Our expertise in integrating AI technologies enables you to gain valuable insights, automate processes, and deliver highly targeted and relevant marketing campaigns.

Trusted by the World's Leading Companies

Red Bull

“Simform helped us to automate processes, reduce redundancies and improve decision-making with data engineering.”

Jeff Petreman

CEO, Transaction Logistics

“Simform engineered robust systems for Mission Rabies, enhancing surveillance and data accuracy in vaccine delivery.”

Andy Gibson

CIO, Mission Rabies

“Simform streamlined Roundr’s daily operations, enhancing estate agents’ productivity and operational efficiency.”

Jansen Myburgh

Founder, Roundr

“Simform’s custom software development accelerated Freewire’s product launch, enhanced user satisfaction.”

Jawann Swislow

CIO, FreeWire

“Simform’s iterative feedback process refined the project continuously, aligning closely with evolving client needs.”

Danielle Beben

CEO, Emrana Engineering

“Simform’s project management and technical agility boosted our app’s performance, meeting evolving market demands.”

Justin Wollman

Product Manager, SwiftShopper

“Simform helped us scale data collection making Madzi Alipo’s water monitoring from local project to pan-African solution”

Olivia Butters

Program Manager, Madzi Alipo

Case Studies

Discover the many ways in which our clients have embraced the benefits of the Simform way of engineering.

renesas logo
Sabre
pentair
Live auction platform
Goruck
3bird
APA logo
Cloud and DevOps engineering
Digital product engineering

Automating order fulfillment lifecycle for a leading semiconductor manufacturer

Build an enterprise application that eliminates hours of manual spreadsheet work. Solution processes thousands of daily orders through various sales channels and gives real-time visibility of inventory levels.

Reduced the order fulfillment lead time by 70% and got visibility of inventory levels across 200+ fulfilment partners having 5000+ product SKUs.

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Cloud and DevOps engineering
Digital product engineering

Modernization of legacy inventory system for a leading manufacturer of utility transmission part

Automated inventory verification process, seamless migration of legacy RFQ system to cloud and integrated the new platform with multiple ERP systems of manufacturers. Provided a unified view of the quotation process to key stakeholders spread across the world.

Modern solution with database automation on Azure reduced turnaround time to generate quotation by 70%.

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Sabre
Digital and experience engineering
Digital product engineering

Building mobility solutions and smart devices for one of the largest water treatment companies

Built IoT solution for consumers and professionals that helped them manage the entire fleet of smart devices of Pentair. Solution involved building a mobile application using component-based development, intuitive UI and CI/CD pipeline.

Integrated hundreds of hardware devices through a robust IoT mobile application

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Pentair
Cloud and DevOps engineering
Digital product engineering

Building a white-labeled cloud-native auctioning platform for auction houses

Build during COVID crisis to transform the way auction houses run operations digitally. It is a platform to manage real-time live auctions operations such as bidding, payments, escrow, inventory management, CRM, invoicing etc.

Simform’s white-labeled solution is used to sell 7million lots by 3900 auction houses from 165 countries.

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Live Auction Platform
Cloud and DevOps engineering
Data engineering

360 data analytics platform for a multi-million dollar sports e-commerce brand

Build GORUCK 360, a unified Customer Data Platform (CDP) to centralize fragmented data, enhance personalization, and optimize campaign ROI. Utilized AWS Glue and AWS Redshift to establish a scalable ETL process and centralized data repository.

Achieved a future-ready ecommerce platform with 360-degree customer view across all channels. Delivered personalized shopping and event journeys.

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Goruck
Cloud and DevOps engineering
Data engineering

Automotive’s first next-level consumer data and experience platform

Built a Consumer Data & Experience Platform (CDXP™), a cloud-based solution designed to consolidate customer data and power personalized marketing strategies. Implemented advanced data engineering and marketing automation practices.

Serving over 1000 dealerships, the platform helps to maximize their ROI and improve customer engagement across their lifecycle

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3birds
AI/ML engineering
Digital and experience engineering

Generative AI-powered research assistant

Gen AI solution for psychology researchers for fast and efficient retrieval of information using LLMs. It streamlines content discovery and engages in dynamic, context-aware conversations, offering personalized guidance through research repository.

20X improvement in search speed while maintaining contextual understanding multi-turn conversations

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APA

Recognized by Microsoft to Accelerate your Engineering Vision

Simform recognitions

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Hiren-Dhaduk Hiren Dhaduk

Creating a tech product roadmap and building scalable apps for your organization.

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