5 Tips to Design Effective Push Notifications

Design Effective Push Notifications

You have one unread message, your order is waiting for you at the point of issue, your tweet is liked by the person for whom you wrote it – all this good news is brought by push notifications.

Push notifications are small pop-ups that inform you of something important (or not) and appear on your smartphone’s screen even when you do not use the app. It’s a great marketing tool for user engagement, retention, building user loyalty, and increasing conversion.

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